ANA eyes Cambodia services

All Nippon Airways is studying an option to serve Cambodia, according to an analysis released by the Centre for Asia Pacific Aviation. ANA CEO, Osamu Shinobe, told CAPA that Cambodia and Malaysia are under consideration in a bid to secure a market share of 14% on routes between Japan and destinations in Southeast Asia. Like most scheduled airlines, ANA is losing market share to low-cost airlines that are now offering medium-haul services from Japan to points in Southeast Asia. AirAsaX is leading the attack on this lucrative market sector and based on its track record in short-haul markets it is likely to win in the long-run. …

Wanwisa Ngamsangchaikit
http://www.ttrweekly.com/site/2014/12/ana-eyes-cambodia-services/